Branding | Collateral | Web Design | Branded Content
Luxie Club
ONGOING
The Overview
Luxie Club is the place to discover luxury designer handbags and accessories at affordable prices. After a remarkable first year of growth, Luxie Club was ready to make a bold statement for its brand and create a seamless user experience with a new website and ongoing email marketing.
What We Did
We were able to deliver a clean, clear, and striking brand identity and Shopify website effective at converting traffic into sales. The backend reporting systems and improved e-commerce order management resulted in a streamlined process allowing the team more time to refocus on other growth-related priorities.
Over a 60-day period, we increased Luxie Club’s email marketing conversion rate from .08% to 3.77% and open rate from 35% to 58% through strategic testing, design and planning. A combinatin of weekly emails and promotional emails garnered increased revenue and consumer engagement for the brand.
Our team built a dynamic welcome sequence that brought the brand personality to life through the user journey using Klaviyo’s powerful tools.
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Work .